Introduction Role purpose The Field Sales Agent is responsible for securing new retail stockists and driving repeat orders for nicotine pouches within an assigned territory. This is a high-activity, on-the-road role focused on both mainstream retailers (Pick n Pay, Spar etc) independent retailers (e.g., spaza, bottle stores, tobacconists, vape shops, forecourt convenience stores, wholesalers). Duties & Responsibilities Key responsibilities Retail acquisition: Identify, visit, pitch, and secure new retail stockists in the territory. Order conversion: Close first orders, ensure correct SKU mix, and agree reorder triggers (minimum stock / reorder cadence). Merchandising execution: Place and maintain merchandising materials (where approved), ensure correct product visibility, pricing display, and stock rotation. Reorder and retention: Build a repeat-order base by revisiting active outlets, preventing stock-outs, and managing basic objections/service issues. Territory planning: Create and follow an efficient daily route plan; prioritise high-potential outlets and clusters. Relationship management: Build strong relationships with owners/managers; act as first-line support for queries, basic training, and product education. Pipeline and CRM discipline: Log all visits, outcomes, photos (where required), orders, and next actions in the CRM/field app daily. Market intelligence: Report competitor activity (pricing, promos, placement), retailer feedback, and emerging opportunities to the Regional Lead. Compliance: Follow company standards and applicable regulations for nicotine products; use approved scripts and do not make prohibited claims. Team cadence: Participate in daily/weekly sales huddles, coaching, and ride-alongs; consistently hit activity and performance KPIs. Success measures (KPIs) Visits per day: 20–25 (minimum expectation) New outlets opened: weekly target set per territory Reorder rate: target % of new outlets reordering within 30–60 days Merchandising compliance: % of active outlets meeting visibility standards (photo-verified where used) CRM compliance: 100% of visits logged with correct outlet details and outcomes Desired Experience & Qualification Qualifications and experience Minimum Matric (Grade 12). Valid driver’s licence (Code 8) and willingness to travel daily. 1–3+ years’ experience in field sales (FMCG, beverages, liquor, tobacco/vape, telco field sales, or similar). Proven ability to sell into independent retail and close new accounts. Advantageous Existing relationships with retailers in the territory. Experience with route selling, merchandising standards, and reorder management. Comfortable using CRM/field sales apps on mobile. Competencies (what we’re looking for) Strong closer with confident retailer-facing communication. High personal discipline (activity, punctuality, route planning). Resilient and self-motivated; comfortable with rejection. Commercial awareness (margin, price, SKU mix). Honest, reliable, and able to represent the brand professionally. Working conditions Field-based role with daily travel; occasional weekend/event support may be required. Must comply with reporting requirements and sales governance (no CRM = no commission payout, where policy applies). Package & Remuneration ***TCTC – R20,000.00 – R30,000.00 + Commission (Negotiable, based on skills, experience and in relation to current package)